Customer Data Protection – Why It’s Important For CX Leaders to Prioritize This Strategy
Protecting customer data is a process to safeguard information from hackers and accidental leaks. CX leaders who prioritize this approach can create custom experiences that build trust with customers, increase loyalty and boost bottom-line.
It’s PII (personally identifiable information), PII and medical records, financial data or even social security numbers, making sure that you keep your customers’ information safe is crucial to ensure a secure relationship. It’s also essential to abide by privacy laws for data that differ from region to regional (PIPEDA is Canada, HIPAA is the US, and GDPR is in the EU).
To ensure that only those who require access to sensitive customer information have it, set up roles based on each employee’s specific job responsibilities and assign permissions accordingly. This www.dataroommanage.blog/the-five-best-examples-of-horizontal-integration/ will ensure that if an employee quits or shifts roles the access rights they have change along with their new role. It’s recommended to protect information both while in transit and at rest, using tools such as 256-key bit length encryption for email communications, or encryption of files on systems as well as servers.
Be sure to cut or shred paper copies of customer records prior to getting rid of them. When a computer is removed from service then you must clean the hard drive or physically destroy it. This will prevent any data from getting into the wrong hands. This simple and proactive action can greatly reduce the risk of the possibility of a data breach.
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